2021 prospectus for school leavers goes 100% digital
Eastleigh College has launched its new 2021 prospectus for full time courses and apprenticeships, and is delighted to be the first college in the region to take the step of making this purely digitally.
Over recent years, the increasing rate of demand for college and course information online has been monitored using a number of analytics, and the college’s schools liaison team has been aware of dramatically less interest in printed information.
After consultation with learners, the vast majority of whom revealed they went straight to college websites to carry out their research and find courses or apprenticeships, the College took the decision to cease printing a prospectus.
Chief Executive and Principal, Paul Cox, explained: “Times are changing and having listened to our learners we feel having a prospectus just isn’t relevant. This is the case for the majority including professionals already employed, and those leaving school or sixth form who want to pursue a technical or professional course to kick start their career.”
Over the last couple of years, the College had already reduced the size of its prospectus and invested in developing a more responsive website that scales pages making it better suited for those using mobile phones or other hand-held devices.
As an organisation which takes its environmental responsibility seriously, the decision to completely cease printing a prospectus and grow online platforms ties in with the College’s environmental policy and 2020-2024 strategy.
Paul adds: “Furthermore, with government guidance to limit touch points due to the Covid-19 pandemic further supported our decision to reduce tangible communications in favour of digital solutions.”
As a leading provider of technical and professional courses and apprenticeships, Eastleigh College works with local employers and industry partners to develop courses that meet the needs of employers as well as learners, and help to fill gaps in the market. The 2021 offering includes new courses including:
* Two innovative Logistics and Supply Chain Management courses that are being run in partnership with Career Colleges Trust and a specialist logistics college in Rotterdam, the Netherlands
* Unique Health and Social Care course that is being run in partnership with University Hospital Southampton NHS Trust, and can lead to careers as a nurse, midwife or other clinical professional
* New courses digital industry courses including digital media and computing, which are being delivered in partnership with University of Portsmouth and can lead into a degree
Paul concludes: “Feedback from both learners and the businesses we work with has been very positive, with most confirming that digital content is eclipsing the need for printed matter.
“Additionally, in light of the government guidance of reducing tangible items in favour of digital solutions to help keep our colleges covid-secure and communities safe, now seemed the ideal time to stop printing the prospectus, and we’re sure other colleges will follow suit.”
Download the 2021/22 prospectus here.
Confirmed COVID-19 Cases at Eastleigh College
Late on Monday 19 October we were made aware of two confirmed COVID-19 cases at the College. We have been able to confirm that neither case is related or connected in any way. The two affected learners are now self-isolating and having worked with the Hampshire Protection Team we have confirmed that the last date for isolation of the two affected learners is Saturday 24 October. Read more
VIVID and Eastleigh College collaborate on community event for Get Online Week
To mark the beginning of ‘Get Online Week!’ Eastleigh College joined up with VIVID as part of a campaign to help combat digital and social exclusion across the UK. We hosted free, face to face and socially distanced, sessions for VIVID customers.